Build a Unique Brand in India with A Free Logo Maker

Build a Unique Brand in India with A Free Logo Maker

A logo maker is a graphic design tool that allows a user to make unique and creative logos for their business using online platforms that provide different features and editing options. If you are entering online entrepreneurship for the first time, you’ll need to build a unique brand.

When starting, you don’t need to invest much, but you can have a high-resolution logo file that is suitable for your online shop thanks to a free logo maker tool that is readily available on the web that you can use to establish your business.

Designing a new logo for your business from scratch in India can cost a small business owner anywhere between $500 to $5000 which is a considerable amount especially if you are running a small business. But one thing is sure; a logo is a crucial element to the success of your business. In this case, you can use free logo design templates which allow you to play around with several logo versions to come up with a perfect logo design for your business.

Benefits of Custom Logo Designs for An Online Business

To succeed in the ever competitive online business environment today, you’ll need to position yourself and stand out by building an identity that will be the face of your company. Many prospective customers judge the quality of your products and your brand as a whole based on the quality of your logo. So it has to be perfect. Here are some benefits of how a custom logo design helps your business.

Create a Brand Identity

Your online business needs to have a unique personality that stands out among other competitors to enhance customer loyalty and develop a distinct culture that your customers can identify.

There are free logo makers available online that can allow you to design over 1000+ free custom designs and other symbols associated with a business like education, law firm, food and drinks and more. Anyone can easily create a custom logo within minutes with a free logo generator tool.


Consumers prefer to purchase products from companies that have a superior brand. A high-quality custom logo will give your business credibility and strength. A customized logo plus an original package provides a picture of value and professionalism prompting them to purchase your product.

Custom Logos are Memorable

People memorize images better than words. A creative logo design is unforgettable even though the brand name can be forgotten. People will always associate an image with excellent service or a product that offers value.

Besides, an image conveys the message that you accord your brand. Therefore, every little detail of a logo matters from the font, color, layout, and icon.

Custom Logos Offer a Marketing Advantage

Marketing is an essential aspect of any business that wants to get ahead of its competition. Thus, a strong logo is a powerful tool that helps in the process as it gives you an advantage that can help your customers to choose your products.

Factors To Consider When Choosing A Custom Design Logo

There are tons of online tools, some free, some paid for that will not cost you an arm and a leg to have an eye-catching and memorable logo. However, there are some factors you need to consider when using a free logo maker for building a unique brand in India.


There are three types of logos:

  • Front based -the name of the company
  • Illustrations – focused on the operations of your company
  • Abstract symbols

The most effective models that are offered by free logo tool makers is the front based and the illustration that gives you a strong, memorable brand.


The color of your logo is the first thing that strikes the attention of your customers and gives them a first impression. So choose the rights colors that identify with your brand.

  • Neon colors – give a bold and robust impression
  • Grey, black and blue – associated with authority
  • Pastel-soft shades – work best in beauty and health industries
  • Orange and yellow – give a feeling of energy and gladness

A professional quality custom logo increases the customers’ confidence and loyalty. Even if you’re on a small budget, you can opt for a free logo maker like Shopify website builder that has a  Logo Maker and Canva that are easy to use and provide you with beautiful options.


When you’re designing a logo think of other important places you might need to put it like it on like t-shirts, plastic or glass during your marketing efforts.  Make it clear and straightforward to use on any surface.


Your logo should be simple to understand even when you’re dealing with complex industries like the motor industry, chemicals industry and more. For example, the leading car manufacturer, Toyota has a recognizable and simple logo with a precise shape.

Brand Consistency

Your logo communicates the message of your brand. Ensure that the message is consistent in all platforms so that your customers will recognize the brand on any medium.

Why should you use logo makers and generators?

  • Small budget – If you’re starting a new online business and need but don’t have the budget to hire expensive professional logo designers, then you can opt for a free logo maker to establish your brand’s visual identity and stand as a memorable symbol
  • No skills or software to design a logo yourself – If you don’t have the skills or the software to create a custom logo, free online design tools will allow you to upload your graphics and integrate to pre-existing logo templates.
  • If you’re looking for inspiration and ideas from logo design, you can always find one with a free logo maker and generators.

The only downside of using a free logo maker tool for designing a custom logo is that you might see similar designs floating around online. However, with a bit of creativity, you can come up with a model which has a unique touch and get a professional looking logo at no extra cost.

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